MKTG.LC
Jeans

BUSINESS DEVELOPMENT

for Apparel, Shop & Web

BUSINESS DEVELOPMENT

Advertising Package & Marketing Plan

Includes:
Sales Programs, Data Gathering, Graphic Design for web & print, branding, models/photo/editing, file management

Jeans
Jeans
Digital Graphics Package:

  • Square final images for multi-use, simul-post
  • Rectangular images for cover images, print/flyer/coupon & banner
  • GIF ADS for tee designs & lifestyle
  • Print Coupon Design & VIP Member flyer
  • Recommended: high-end Fashion photo printed to large framed canvas for window display / interior design.

  • Digital Business Graphics:

    Departments:

    CORPORATE ID

  • Branded images
  • LOGO pride
  • WEBSITE ID

  • Visit & Mobile
  • Purchase Gift Certificate
  • Re-check for new Fashion Photography, Designs & Contests
  • Sign up for monthly updater- “contests, prizes, events!”

  • STORE ID

  • Shop Hertel
  • Sales & Seasonal Deals/Promo
  • Neighborhood experience
  • City Pride

  • APPEAL

  • Aspirational Lifestyle A
  • Aspirational Lifestyle B

  • TEE DESIGNS

  • Features - Fashion Female
  • Active/Yoga

  • TEE DESIGNS

  • Features - Male & Unisex
  • SVGs to templates

  • PHOTO

  • Fashion Photography
  • Models & Editing

  • CASELINE ID

  • (Partner Giftables: Sandals & Candles)
  • Logo & lifestyle
  • Products
  • In-shop
  • On models, with editing/Lifestyle
  • Possible Advanced Graphics:

    2D/3D Animation of Corporate ID
    2D/3D Animation of Shop
    Animation of fashion photo/designs, advertisement

    Public Events, Member Benefits & Sales Programs:
    Become a VIP TEE Member!

  • Sign up for Member Benefits with your first Tee, and your 10th tee is free!
  • Perfect for holiday shopping or family purchasing.
  • Also Receive $5 tee coupon via mail for Member Sign-up.
  • (Family (household) accounts accepted, VIP member tees sales must be logged at shop, with email & mailing address.)


    Monthly Selfie Contest

  • Wearing a BG tee, submit via email only (email list data gathering), your best selfie for a chance to win a $5 off tee coupon.
  • Please one submission per month, repeat submissions are allowed.


    Monthly Event: MIMOSA BARRE (Barre/Pilates Class) with Sip & Shop

  • Special Sundays @ 11am for target Demographic:
  • North Buffalo Women who have friends, money to spend on fashion & gifts
  • $10 to take yoga class with complimentary mimosa before and after class.
  • Promoted by Yoga Studio, NBO & Event Webpage with ticket sales, profit split between Yoga Teacher & Yoga Studio.
  • With $5 off any tee that day, or 2 $1 off coupons to use in the future.
  • Sign up for Member Benefits- Become a VIP TEE Member!

  • BUSINESS DEVELOPMENT

    Additional Promotional Partnerships:


  • Promote the MIMOSA BARRE (Barre/Pilates Class) Event & Website with Yoga Studio
  • Pursue Article with NBO Newsletter & request FB Post with graphic: $100-200 Donation
  • NBO Monthly & Weekly Newsletter Graphics Submissions (by Tuesdays to Joanne S.)
  • Pursue Article with Parkside Association & request FB Post with graphic: $100-200 Donation
  • Pursue Article with Buffalo Healthy Living & request FB Post with graphic: $100-200 Donation

  • Client Responsibilities:


  • advertise online brand, products, events or sales every day
  • pre-schedule weekly posts for monthly events & contests
  • never post without a high-end branded image
  • never post without your web link
  • make sure website & social media look like a high-end lifestyle magazine: enviable fashion and youth
  • track VIP Purchases, send emails, gather emails
  • promote Events & Contests with web, flyers & invitation
  • promote Gift Certificates
  • email submissions to partners & publications

  • by LaurenCulligan.com